Strategy
Strategy Brand Strategy
We evaluate your brand’s design elements and assess how well your brand’s message and image resonate with its target audience.
We analyze the target audience and profile their Psychographics. The objective, help us understand how to build an organic relationship between the brand and the audience.
We identify where your brand stands in relation to your competitors. Defining your brands areas of strength and weakness.
We delve into the data revealing how loyal your target market is to your brand and how much they engage.
We compile all our findings to create a holistic brand strategy to ensure your brand reaches its full potential.
Social Media Strategy
We conduct a thorough audit of how your social media streams have performed. Against the backdrop of the organization’s objectives.
We delve into your overall brand and identify whether your social streams align with the brand identity and the effects that has on your organizational goals.
We conduct an analysis of your current follower base. Focusing on their demographics, engagement, retention, and sentiment. further scrutinizing those factors in alignment with the organization’s objectives.
We will craft a unique content strategy. That will bring your brand to life, drive user engagement, and result in tangible business results.
We will outline the performance metrics that are essential to your strategy and define standards of adequate performance.
SEO Strategy
We assess your on-page elements like meta titles, meta descriptions, headers, and keyword optimization.
We analyse user behaviour on your site, including time on page, pages per session, and interactions.
We compare your SEO performance with that of your competitors. Identify areas of strength and areas of improvement.
We assess the performance of your content in terms of page views, engagement, and conversions. Identify high-performing and underperforming content.